Insights
Plain-English guides, no fluff.
Practical guides on marketing, AI automation and building for the web. Written by the people who do the work.
Software · 6 min
How Much Does a Website Cost for a Small Business?
Learn how much does a website cost for a small business in 2026. Compare DIY, freelance, and agency rates, plus ongoing hosting and maintenance fees.
Read articleMarketing · 6 min
SEO, AEO and GEO: how to rank in Google and ChatGPT search
SEO vs AEO vs GEO in plain English, how to rank in ChatGPT search, what Google now treats as AI spam, and the steps that get a small business found and cited.
Read articleAI automation · 4 min
Five n8n automations a small business should build first
The five workflow automations that save time every day for small businesses, how each one works in n8n, and what to watch out for before you switch them on.
Read articleSoftware · 3 min
Shopify or a custom website? A plain-English guide
How to choose between Shopify and a custom-built website for your business, with the real trade-offs in cost, speed, flexibility, SEO and who maintains it.
Read article
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